“To aim for excellence in providing, in a financially sound manner, programs of news, interviews, discussions and music that will assist in the development of the communities in the Company’s coverage area”
It was on March 25th, 1943 that the station, with the call letters CJFX signed on as an AM radio station with a power output of one thousand watts. The late Nora Nunn, wife of the station’s founding general manager Clyde Nunn, in an interview recorded in March, 2010; says it wasn’ t easy getting all the parts and equipment needed. As the planned opening of CJFX was drawing near, Nunn says it received the delivery of special wire that was crucial in getting the station on the air. Less than a week later, the military contacted the station, stating they weren’t allowed to have the wire and it must be returned.
In its early days, the station devoted much of its programming to adult education, produced primarily by volunteers. Some of its shows would be targeted to study clubs for farmers, fishermen and women. Other programs would promote local talent and culture.
By 2005 the station had grown to cover Inverness and Richmond Counties in Cape Breton and Pictou and Guysborough Counties on the Mainland. Switching to the FM spectrum, CJFX formally became XFM halfway through the year.
On the 70th anniversary of the station’s first sign on 989 XFM is proud to continue to bring quality information and entertainment programming to listeners throughout Northeastern Nova Scotia.
On September 20th, 2014, Atlantic Broadcasters Ltd. opened a new Broadcast Centre at 5663 Highway #7, Antigonish. Veteran announcer Joe Chesal was the first to broadcast from the new studios.
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